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If you made no conversion, then your campaign is for nothing. That’s the general rule for PPC marketing. Unlike SEO or article marketing, getting traffic isn’t a big problem for PPC users. However, most people fail at PPC not because of high cost, but due to poor conversion.

In case you are wondering how to get good keywords, below, I listed seven useful tips:

1. Start with product name first. Brand name or product name keyword converts well. One real buyer probably already think about the brand and models he’s going to buy at Amazon, eBay, Clickbank or anywhere.

2. You can get keyword ideas by browsing huge marketplace like Amazon or eBay. Take a look at popular product section. For Amazon, you would probably log on to its best seller section.

3. Solution to a pain also gives great conversion. This rule usually applies to health related products. Take example: how to stop panic attacks, how to reduce acne, how to cure hemorrhoid.

4. Understand why your customer needs one product. For example, those who want to buy registry cleaner probably experienced serious registry problem that leads to blue screen, slow computer and error messages.

5. Use your competitors and let them lose the money, instead of you. There are lots of tools that you can utilize to get list of keywords other marketers are bidding on. One example is Keyword Spy Pro.

6. Another research method is by capturing Google search result for one particular keyword. If all advertisers for that keyword remove their ads after less than one month, probably that is a bad keyword.

7. Finally, you can also utilize Google Keyword Tool to research for high converting keywords. However, avoid simple terms that other already think about like “online business”, “weigh loss products” or “spyware remover”. Try thinking unique keywords that people might never thought before.

The bottomline is, to get high conversion, you must research for specific keywords using keyword tool, avoid competition and finally know how to use other advertisers to your advantage.

In Reality PPC, you will discover how to generate untapped keywords in competitive make money online niche and how to take advantage or guru’s campaigns. Read more of Reality PPC review at realityppcs.com.

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